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Reviewing concepts is a good idea

Mars

Despite being red, Mars is actually a cold place. It’s full of iron oxide dust, which gives the planet its reddish cast

Venus

Venus has a beautiful name and is the second planet from the Sun. It’s terribly hot, even hotter than Mercury

Neptune

Neptune is the farthest planet from the Sun. It’s also the fourth-largest planet by diameter in the Solar System

Earth

Earth is the third planet from the Sun and the only one in the Solar System that harbors life. This is where we all live

Saturn

Saturn is a gas giant and has rings. It's composed mostly of hydrogen and helium. It’s the sixth planet from the Sun

Jupiter

Jupiter is a gas giant and the biggest planet in the Solar System. It’s the fourth-brightest object in the night sky

Awesome words

5 Essential B2B SEO practices

Transaction al keywords

Proper tracking

Original graphics

01

02

Call to

 

 

action

 

 

03

 

 

 

04

Interesting

05

content

 

 

 

“This is a quote, words full of wisdom that someone important said and that can inspire the reader”

—Someone Famous

Differences between B2C and B2B

B2C

Venus is a hot planet Mercury is very small

Saturn has rings The Sun is a star Earth harbors life Neptune is a giant

Awareness

Interest

Consideratio

n

Intent

Eval

Buy

B2B

Jupiter is a gas giant

Mars is made of basalt

Mercury is a small planet

We all live on Earth

Mars is a red planet

Jupiter is a big planet

Buyer journey map

 

 

Purchase

Engageme

Relationshi

 

Trigger

Review

p

Renewal

decision

nt

manageme

 

 

 

 

 

 

 

nt

 

 

 

 

 

 

 

Mercury is the

Venus has a

Earth is the

Despite being

Saturn is a gas

Neptune is

closest planet

beautiful

third planet

red, Mars is

giant and has

the farthest

to the Sun

name and is

from the Sun

actually a very

several rings.

planet from

and the

the second

and the only

cold place. It’s

It’s composed

the Sun. It is

smallest of

planet from

one that

full of iron

mostly of

very far away

them all

the Sun

harbors life

oxide dust

hydrogen

from us

 

 

 

 

 

 

A picture always reinforces

the concept

Images reveal large amounts of data, so remember: use an image instead of a long text. Your audience will appreciate it

The B2B marketing funnel

Awareness

Consideratio

n

Decision

Retention

Venus is the second planet from the Sun

Mars is actually a very cold place

Jupiter is the biggest planet of them all

Neptune is far away from Earth

Optimize your website

 

Three

 

improvemen

Image

ts

XML

compressio

n

sitemap

Mercury is the closest planet to the Sun

Page load speed

Mercury is the closest planet to the Sun

Mercury is the closest planet to the Sun

9h 55m 23s

Jupiter’s rotation period

333,000

The Sun’s mass compared to Earth’s

386,000 km

The distance between Earth and the Moon